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Tuesday, May 31, 2011

ADD COMBINED LIKE AND SEND FACEBOOK BUTTON

The Like button of Facebook lets a user share your content with friends on Facebook. When the user clicks the Like button on your site, a story appears in the user's friends' News Feed with a link back to your post. The Send Button allows users to easily send content to their friends. People will have the option to send your URL in a message to their Facebook friends, to the group wall of one of their Facebook groups, and as an email to any email address. While the Like Button allows users to share content with all of their friends, the Send Button allows them to send a private message to just a few friends. Then how about add a combined button of Like and send a post.

How to add Facebook combined like and send button to your blog

FACEBOOK BUTTON

STEP A
Log in to Blogger Account, go to Layout -> Edit HTML and check the box "Expand Widget Templates". Now, find any of this code in your  template.(Please make a backup copy of your template before doing any editing)

<div class='post-header-line-1'/>

OR

<div class='post-header-line'/>

STEP B
Then immediately after the above given code, paste the code given below.Please copy all code that is given in  red color.

<!--FACEBOOKCOMBINEDBUTTON-CODESTARTS-http://businessvartha.blogspot.com--><div style='float:right;padding:4px;margin-top:-4px;'><div id='fb-root'/>
<script src='http://connect.facebook.net/en_US/all.js#xfbml=1'/>
<fb:like font='' href='' layout='standard' send='true' show_faces='true' width='450'>
</fb:like></div><!--FACEBOOKCOMBINEDBUTTON-CODESTOPS—>

 

Something to edit:

  • You may change the position of this button by changing the right to left or center.

After pasting the code, check the preview of blog to see the position of counter  button. Then Save the template. If you feel any issues, please ask by commenting here.

Happy Sending…..

  

More Buttons to Add:

CHANGE GOOGLE CRAWL RATE OF YOUR BLOG

Here is a golden chance for you to invite Google bots to crawl your site to get loaded in search engines. Google has sophisticated the search algorithms that determine how much to crawl each site and now, to crawl as many pages from your site as a bot can on each visit without overwhelming server's bandwidth. This will help to get indexed if you are updating your blog more frequently. Blogger users have default value and others may change it accordingly.

Crawl rate refers to the speed of Googlebot's requests during the crawl process. Remember that, the new crawl rate will be valid for 90 days.

Webmaster Tools - Settings

 

How to change the crawl rate:

  1. On the Webmaster Tools Home page, click the site you want.
  2. Under Site configuration, click Settings.
  3. In the Crawl rate section, select the option you want.

Please note that, Google's crawl process begins with a list of web page URLs, generated from previous crawl processes, and augmented with Sitemap data provided by webmasters. As Google bot visits each of these websites it detects links on each page and adds them to its list of pages to crawl. New sites, changes to existing sites, and dead links are noted and used to update the Google index.

As Google, say in the Webmaster Tools, “You can change the crawl rate (the time used by Googlebot to crawl the site) for sites that are at the root level—for example, www.example.com andhttp://subdomain.example.com. You can't change the crawl rate for sites that are not at the root level—for example,www.example.com/folder.”

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Monday, May 30, 2011

EFFECTIVE SEO THROUGH GOOD CODE STRUCTURE

For a successful Search Engine Optimization strategy, take into consideration that search engines look at content and also at the structure of the markup. They emphasize the importance of text content, page titles, keywords rich text, meta descriptions and information architecture. A website where quality of content and code prevails will rank higher in the major search engines.There are many Search Engine Optimization tactics, but try to find the best combination and don't sacrifice the usability and performance of your website. Here is some basic information about improving your source code from an SEO perspective:

SEO

Avoid classical 404 error pages
The 404 - File Not Found - page is presented to the user by the server as an error page. The user gets this message directly from the server of the website he is trying to visit. This error page is supposed to appear only when the server cannot find the requested location and is unsure of its status.

In the vast majority of cases, the 404 error emerges for pages that were moved or even deleted or the layout of the site or page information changed.

Many hosting companies offer a 404 redirect page. This means that when a user enters the URL of any page of your domain, and that page does not exist or can no longer be found, you can automatically redirect the user to a specified page - usually your home page or your sitemap.

Pay special attention when you decide to delete certain pages. Remember to redirect them to a main page of your site using the 301 (Moved Permanently) HTTP response code.

You can greatly improve the user friendliness of your website by creating a custom 404 page:

  • Present a message of apology for the inconvenience;
  • Try to ease the user's way back to your site. Introduce error messages and include evident links to the home page, sitemap, and contact page;
  • Offer assistance and encourage the user to continue to search for the information he needs on your site. You could even include a search box right on the error page;
  • Keep the same design for the error page as for the rest of the website.

See: www.avangate.com/4040404404.

But remember that the best strategy for a 404 error page is to prevent it from coming up altogether, as many customers might be left with the impression that the whole website does not exist and not just the specific page they were trying to access.

Keep away from orphan pages
An orphan page is a page that is not linked to another one an thus cannot be found by spiders. To avoid having orphan pages on your website, check regularly that all your pages are linked to each other.

Search engines consider sites with orphan pages to be unprofessional, and not worthy of getting a high rank. This kind of website is under construction or is the result of a poor design process. If your pages aren't linked properly search engines won't index them and will consider them irrelevant for the search.

Pay attention to the fact that some search engines don't index correctly websites that use HTML frames. When spiders crawl through your internal pages, they index each individual page and display them as orphan pages in search results. Most frame designs include a content frame and a navigation frame.

Visitors require both frames to navigate through the site. Create a JavaScript to check if the page is loading correctly, and load the frameset. In this way, users won't be able to open pages outside the frame. This is a very easy way of losing clients.

Use 301 redirect pages
To avoid displaying a 404 error page, set up a 301 redirect page. The code 301 means "moved permanently" and it's the easiest way to preserve your search engine rankings for that page.

There are two ways of generating proper 301 redirect pages. If your site is hosted on a Linux or Unix server create a .htaccess file to add the redirect to your server's web root.

The .htaccess file contains specific instructions for certain requests, including security, redirection issues and how to handle certain errors. If it is hosted on a Windows or IIS server then the 301 redirect can be set up in the Administrator's section of the server software or through the DNS (Domain Name Server) zone.

Make a habit of reviewing the log files which contain data sent by your server. Search engine spiders often make critical decisions based on what your server tells them through the server's headers.

Pay attention, an improper 301 redirect can cause you big problems, since your website might fail and users won't be able to visit your pages. Setting up a correct "301 redirect" assures that you'll stay high in search rankings.

Create a sitemap
A sitemap is a web page that lists all the pages on your website. They are intended both for users - to find easier the information they need , and for search engines to index pages.

Your sitemap link should be right on your home page. In this way spiders are sent directly to the place where all your content information is gathered. Sitemaps can improve SEO, however, be advised that they only take into consideration a limited number of links to those pages.

To make sure that spiders check your whole site and have more chances to get indexed, it would be a good idea to use a sitemap generator. You can use ROR sitemaps that are readable by all search engines.

ROR is a sitemap tool that uses XML feeds to describe your website. ROR sitemaps allow search engines to match text search with structured information, thus obtaining more relevance for your site. This kind of sitemap helps search engines to better understand your website content - products, services, images, articles, etc. By creating a file with product names, descriptions, prices, images, availability, affiliate programs, and any other relevant information customers can find you easier.

Don't overuse dynamic pages
Dynamic web pages include dynamic content - images, text, etc - which changes without the page being reloaded. Client-side languages like JavaScript and ActiveX are usually used to create these types of web pages.

Search engines don't rank well dynamic pages with many parameters. If you choose not to turn your dynamic URLs into static ones, at least put the most important parameters in your URLs first and try to limit dynamic parameters to no more than two.

Spiders can't read the text rendered as graphics. Any text that you want the spiders to read and index should be written out as text. At the very least, put any text that appears in graphics into the images' ALT attribute.

A slightly better alternative is to write your text in Flash, but remember to have a "Skip this intro..." link that takes visitors (and spiders) to the text-rich content of your site. Don't neglect this information if you want to optimize your search engine strategy.

Put .CSS and JavaScript into external files
For a search engine, improperly formatted code will have a negative impact on your rankings. Since search engines read only a certain amount of information on a web page, you should try to increase the text content to HTML tag ratio.

If you have too much HTML code, the text content won't be seen entirely. For reducing HTML code, utilize hand coding using external .css files and Javascript.

Make sure you have well formatted [X]HTMLTry to fix as many of the HTML errors as possible. Although the search engines don't rank better websites that have standard compliant code they tend to "read" them easier. Use the W3 HTML Validator to check the validity of your code.

For a successful Search Engine Optimization strategy, take into account all of the aspects presented here. It takes time, effort and patience to achieve a higher rank in the main search engines. The idea is to have a long term strategy that makes your website stay on top for an extended period of time.

About the Author
Read
full article.
Copyright © 2006,
www.avangate.com all rights reserved. This article was written by a Web Marketing Specialist at Avangate B.V. Avangate is an eCommerce platform for electronic software distribution incorporating an easy to use and secure online payment system plus additional marketing and sales tools. Courtesy: www.usseo.com

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SOCIAL MEDIA OPTIMIZATION IS AN INNOVATIVE OPTIMIZATION METHOD

Social media optimization is the newest thing which is happening in the World Wide Web. Everything associated with the web is changing on a constant basis and to be attuned with the latest, one needs to know all about the latest happenings like social media optimization. The internet world is rapidly expanding these days and the due to this the way we communicate with people is also undergoing vast changes. Earlier after people left school, college or their birth city there was very little chance of getting in touch with family and friends who are associated with those places.

SOCIAL MEDIA OPTIMIZATION Today that is no longer the case, all thanks to social media platform which in turn has given rise to social media optimization. Today, social media optimization has become the best means through which one can promote anything on the web.Social media optimization ideally means promoting about something on all the social media platforms. Studies have found out the more then 70 percent of people those who surf the web regularly have an online profile on some social networking site or the other.

So it makes sense if someone wants to promote about their things on all these social networking platforms and attract attention. The whole idea is to create a buzz on the web about the thing which you want the people to know.

Naturally when a buzz is created everywhere, there will be lots of discussion and debate about that aspect and this is a very good means to become popular on the web without making extensive efforts.


Getting popularity is not an easy task and one needs to undertake lots of work and effort to make this a success. The business world is rapidly expanding and one needs to know all about the latest which is happening to become successful. One of the main things, which need to be done for successful social media optimization, is facilitating free travel of content on the web. Webmasters are always on the lookout for well written content and if you have really good content written on your site you can become popular very easily.

Whenever someone uses the articles or content from your site, a link will of your site will be provided and this will make sure that more and more visit your site and you become popular.


The basic idea behind social media optimization is rather simple. You just need to implement certain things on your site which will make it more easily accessible to visitors at all social media platforms.

Another means which can be implemented for social media optimization is through participating in all the discussions that are taking place on the web about the subject on which you are promoting. The web is populated with forums on anything and everything.

The best part about talking part in these discussions is that even if there is no discussion taking place, you can very easily create a thread about the concerned subject and start the discussion. Social media optimization has huge scope and all you need to do is identify the proper method for doing this.

About the Author
Steve Waganer has specialization in Web Marketing. He is expert in Search engine optimization,Affiliated marketing,
Social Media Optimization.To get the Search engine Optimization tips for your website to get high rank and top position in major search engines visit www.cometsearchenginemarketing.com. COURTESY: http://www.useseo.com

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Thursday, May 19, 2011

BACKLINKS CHECKER

Backlinks are incoming links to a website or web page, which are also known as incoming links, inbound links, inlinks, and inward links. In the process of search engine optimization (SEO), the number of backlinks is one indication of the popularity website or web page. Google also gives much importance for quality backlinks while determining PR or PageRank of a  website. For a blogger, it is very essential to know the source of backlinks towards his blog or website. Finding the source of backlinks, helps to analyze the quality and build up more quantity of quality links.

 

How to check backlinks.

backlinks checker

Hereby providing a backlinks checker tool for all my blogging friends and readers. Simply enter the URL of the page or the main URL of your blog / website. Then click on check. All backlinks will be listed down to the table, here in the page  itself. Analyze it and increase the number of backlinks in natural methods.

Enter URL
  (eg. www.businessvartha.com)
 

Source: www.iwebtools.com

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Thursday, May 12, 2011

INCREASE TRAFFIC BY ADDING BLOG POST TO GOOGLE NEWS

Can you just dream about the day when your blog post appears in Google News. Here is a golden chance for you to submit your valuable blog post to Google News. Once get added in Google News which is on top of world online news providers, it will increase the number of audience to that post with a wide range of readers. I have seen that in many posts, the traffic will shoot up with in first few hours itself. Get yourself ready, to launch your blog post through Google News.

How to add your blog post to Google News

GOOGLE NEWS You can suggest you blog post either as a representative of your blog or as a reader.Google News usually consider for inclusion the content types such as a website  or a blog or a mobile site or a YouTube video channel, that publish articles reporting on recent events

SEND GOOGLE , your post but please be careful and keep some points in mind that are explained down here.

Enter your email address :

Please confirm that your site is not yet included in Google News. Also note that, Google News mostly excludes informational and how-to articles, classified ads, fictitious content, job postings, event announcements, advice columns, and various other non-news content.

Please remember that, websites in Google News are also required to follow Google's Webmaster Guidelines. While filling the form as cited in the link  above you must give the correct details and submit the URL of your blog post that contain some latest stuff.

Before submitting, please read webmaster guidelines, technical guidelines and self assess the URL which your are going to submit.

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Sunday, May 1, 2011

REALITY BEHIND CHEAPEST AUTO INSURANCE COMPANIES

Can you just think about a time without insurance, especially auto insurance. When I drive my BMW, even though its safety profile is very high, I do worry about finding a best auto insurance. There are a lot of auto insurance companies to choose from out there, so how do we choose the right one? When we do the market surveys, we will land in a confused state to find which is the best one. Also, there are many individuals who give wrong advice and derail us. Be very careful to save money and same time get the correct insurance that suit our need and pocket.Before we start the ways to find the best , keep some points in your mind.

CHEAPEST AUTO INSURANCE COMPANIES To find the best one, we must compare the available prices by comparing the rate quotes of at least five companies in order to ensure a competitive rate.If a company is offering the coverage you need for a reasonable price, you can begin to look a bit further into other factors such as service, stability of a company, claims assistance, customer service etc

Finding the best company, that insures drivers with foreign licenses or identification cards for a specified length of time. Do you surprised to hear about auto insurance with no driver’s license. Individuals who are visiting or relocating to the United States will more than likely need to drive in order to get around and complete tasks. Those who are only visiting are allowed by most states to operate legally with foreign licensing, but they must be financially responsible for any bodily injury or property damage that they may cause while behind the wheel of a motor vehicle. Therefore, it may be in their best interest to obtain a no license insurance

The value of your assets may help you determine the amount of coverage you should carry. Having additional coverage could protect you and your assets in the event of a serious accident. If you do not have adequate coverage, the law allows the victim to take any assets that you may have in order to cover the costs of any damages. So if you get in an accident and only have minimum ins coverages, then you would be held legally responsible to pay for any damages that your insurance does not cover, including medical costs, costs to repair any property damage and legal costs for any court proceedings that may take place because of the accident.

Among the simplest way of completing an auto insurance quote comparison is to visit by completing one simple form, and  compare the rates of multiple carriers instantly and quickly instead of contacting companies individually by visiting the website that gives you cheapest  auto insurance companies.

The reality of finding the cheapest auto insurance company is that there really is no single company that's the cheapest one of them all, but there is a tool to help you compare rates from multiple auto insurance companies and make a choice based on the best rate for you particularly. I suggest this website, onlineautoinsurance.com as the best to find the cheapest based on the real need, and facts bubbling out of an automobile owner.

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